We
know it has been some time since our last blog post...but we care about
our customers and found this topic to be one we thought needed
attention. Read our thoughts and then do some research on your own.
Most know to be aware of predators on social media. It is incessantly drilled into us that once something is put out onto the Internet, it cannot be expunged. But are we ever cautioned that what we like or pin can be used in an algorithm to create an indication of what is in our soul? Are we warned that not only are our internal thoughts “out there”, but they can be morphed into something new and hazardous? Well, that is where the future of the World Wide Web is spiraling. Social media will be used as a sort of psychological test. The sum of your online clicks will soon become seen as the sum of your being. Who you choose to follow will become an indication of who you aspire to be. Inferences will be drawn by seemingly menial details like whether or not you follow specific people on Instagram. Social media tracking will not simply be a background check to see if your Facebook page is appropriate; it will be used to determine your personality and overall character. It may also regulate the decision of a job offering. Further, our ownership of our texts is a falsification. Most know that cell phone carriers keep our texts, but lack the knowledge that soon other users will have this same power. Once sent from one screen to that of another’s, we lose possession of our thoughts and ideas and they become susceptible to manipulation. It is more than just a screenshot; it is the power of altering your original words. Text messaging and all facets of social media are becoming increasingly crucial to livelihood and we have minimal control. It is no longer simply a battle concerning online lying and lurking predators. Our personal Internet footprints (or rather “cookies”) can haunt us. The current platforms for expression and interaction are the zone for a plethora of data collection and Internet screening. So, next time you pin, follow, like, retweet, revine, share, or click….think again. It may soon become a part of you.
Most know to be aware of predators on social media. It is incessantly drilled into us that once something is put out onto the Internet, it cannot be expunged. But are we ever cautioned that what we like or pin can be used in an algorithm to create an indication of what is in our soul? Are we warned that not only are our internal thoughts “out there”, but they can be morphed into something new and hazardous? Well, that is where the future of the World Wide Web is spiraling. Social media will be used as a sort of psychological test. The sum of your online clicks will soon become seen as the sum of your being. Who you choose to follow will become an indication of who you aspire to be. Inferences will be drawn by seemingly menial details like whether or not you follow specific people on Instagram. Social media tracking will not simply be a background check to see if your Facebook page is appropriate; it will be used to determine your personality and overall character. It may also regulate the decision of a job offering. Further, our ownership of our texts is a falsification. Most know that cell phone carriers keep our texts, but lack the knowledge that soon other users will have this same power. Once sent from one screen to that of another’s, we lose possession of our thoughts and ideas and they become susceptible to manipulation. It is more than just a screenshot; it is the power of altering your original words. Text messaging and all facets of social media are becoming increasingly crucial to livelihood and we have minimal control. It is no longer simply a battle concerning online lying and lurking predators. Our personal Internet footprints (or rather “cookies”) can haunt us. The current platforms for expression and interaction are the zone for a plethora of data collection and Internet screening. So, next time you pin, follow, like, retweet, revine, share, or click….think again. It may soon become a part of you.
{Google: Mark Cuban
and the future of Internet profiling apps for more information on this pressing
topic}
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